It's about rhythym, I think: how does it sound when read aloud? Sometimes there are lot on one page - not sure if they distract from readability. timothypcooperTimothy Cooper Build the service incrementally, releasing early and often, using the iterative and user-centred methods set out in the GDS service manual. In conversation people ask for ‘help’, not ‘assistance’ (unless it is roadside recovery…). This GOV.UK style guideline could result in long lists of policy links, each beginning with words such as "reforming" and "delivering" rather than key words that the user will be searching for. But I have one bug-bear that I would like to put forward for consideration: I don’t want anyone to ‘assist’ me, I want someone to ‘help’ me. The style is about writing clearly, concisely and without jargon. Online resources So we’re phasing them out. Hello, Comment by As part of Cabinet Office, we’re well-placed to support departments as they transform their services. It can add cost to ICT, make it difficult for staff to do their jobs or in extreme cases, put people in danger. The Government Digital Service (GDS) team has been publishing a wealth of research, testing and analysis as part of the creation of their content style guide; Our early thoughts include some GOV.UK content appearing on mygov.scot, helping to create a more consistent user experience. Apologies for the delayed reply, thanks for the response and the update! You're welcome to adapt a style pattern if it does not meet your users' needs. We are a world leading organisation that has inspired many other governments globally to follow our example. ", but I don't think using this style for headings and links will be helpful for the user. At GDS we have an accessibility community. We plan to start analysing our existing documents, thinking carefully about the target audience and conscious that even deeply technical or specialist subjects should be readable and clear. (2) Addressing the user (mainstream): It seems a bit odd to use "you" for the user but not use "we" for the government. Writing for GOV.WALES. Comment by 🙂 In my defence, a style guide is all about attention to detail, so it does need to get its own details right. Style Manual supersedes: the sixth edition of the Style manual for authors, editors and printers; the Content Guide. There is only one Internet (while as any good network techie will tell you, there are many thousands of internets). on 12 July 2013. Dashes and hyphens seem to be slightly mixed up in style guide, at least in the dreaded IE7. Chris Lee Follow these standards and guidance to produce content for GOV.WALES. Leyla Kee-McParlin of the Disclosure and Barring Service talks about the challenges of making services accessible and inclusive, and how that can be applied to other services, by using teams’ existing skills, but getting help from specialists where needed. Find out how your organisation is impacted at, GOV.UK service and product owners need to upload an, The Document Checking Service: trialling online passport validity checks. I find it difficult to separate the two, but this may be my oversight. Just on that, I'd ask for clarity around use of the north / the south-west as they (nearly always) mean the north of England or the south-west of England but are not spelt out as such. 2. on 04 July 2012. So now is a good time to tell us what you think - please post your comments below. GDS plans to raise the bar within government by setting some developer documentation best practice. I am puzzled as to why we are having an 'alpha' release and that we have had an Inside Government Beta. Full of jargon and many hundreds of pages long, it is difficult to interpret and use and therefore not able to do what we wanted it to do. Although, if there is no evidence one way or another, we go with gut-feeling and add it to the ‘to be tested’ list. Out-of-scope situations. Karwai Pun is an interaction designer currently working on Service Optimisation to make existing and new services better for our users. What I’ve learnt from GDS (Government Digital Service)- and what you could take from it too. John Turnbull We made our style guide into a PDF (not a web page) for this reason. User needs. Service design is a rapidly growing and much needed field in government. It covers the elements of writing about statistics. And I agree with Andy that "should've" (or "could've" or "would've") is never good. Content is assessed as part of this process. So in the first example above, the key words are "national careers service". on 02 July 2012. It is one of those that always needs quite a lot of thought! 🙂, (8) The crib sheet says "£186m (not million)", but the Points of Style section says "Always use million in money... eg £138 million.". Paul Howarth We’ve changed our style guide as follows, and we’re letting content designers across government know. Comment by on 11 September 2012. My other suggestions are: Usability research suggests that when scanning a list of links people only tend to focus on the first few words for each item. Perhaps it would be worth running this guide in alphabetical order in the way Guardian Style is presented. on 02 July 2012. I also don't like the reference to making "an FOI [eff-oh-eye] request"; better to spell this out and refer afterwards to the 'request'. The 'be concise' section seems a bit repetitive ("clear and concise, brisk but not terse...", etc). Is there guidance for differentiating between financial and calendar years over different time-spans: eg calendar year 2011-12 or financial year 2011/12 (or academic years...)? You can migrate to the Design System from GOV.UK Elements . 🙂. - If your team does delivery then I'll like a margherita. (3) Americanisms: No problem with you recommending standardisation on "-ise", but "-ize" isn't an Americanism as such. Have we done any testing on internal links? posted on Comment by The Government Digital Service is a unit of the Government of the United Kingdom's Cabinet Office tasked with transforming the provision of online public services. posted on But the GOV.UK style guide, produced by the United Kingdom’s Government Digital Service (GDS) for the GOV.UK website (the new portal bringing together all, or most, of the UK’s government websites), is really bugging me. Comment by To help your service meet accessibility requirements, you should use the GOV.UK Design System. Where could I find a more "detailed" description of your processes? So as a Regional Relationship Manager for the Government Digital Service, GDS, based in Leeds, we’re here to sort of open doors to GDS, raise awareness of the support that's available from GDS and to connect people where it's beneficial to support digital transformation. For example, we spell out acronyms the first time we use them on every page. Sarah Richards Have a read and see if you want to recommend the blog to fellow officials. These organizations must follow this style guide's requirements for all public-facing websites and digital services, regardless of the technology, domain name or publishing platform used. To help me, yes; if he would like help, yes, but does anyone really use the word 'assist' in real life interactions? Government services should be consistent, so users don't have to learn a new interface every time. A few weeks ago Sarah Richards and Ben Terrett visited the Government Security Secretariat (GSS) to talk about copywriting and the GOV.UK style guide. Plain English - it would be handy to have a table containing alternatives for commonly-used waffle in government. In most cases it's a valid British English spelling (favoured by Cambridge University amongst others). Football Manager Consult with Stakeholder" - why do we have to ask Van Helsing's assistant? Personally I would be eternally grateful if you could ban the word ‘assist’ from government vocabulary on the grounds of plain English: the word ‘help’ is more commonly used in conversation, it is also a shorter word 🙂. Dates - 'tax year' sounds spot on. 🙂. Hampshire County Council. What is said here applies equally to north, south, and west, and their corresponding forms. The current GOV.UK style guide addresses both ‘editorial’ and ‘user interface’ style issues. There will be others. We and many others have made our love for Government Digital Services (GDS) quite clear. Karwai Pun is an interaction designer currently working on Service Optimisation to make existing and new services better for our users. posted on Content style guide How to write for digital NHS services. Acronyms - I'd go further and say to avoid coining new acronyms/initialisms, and not use ones with which users will be unfamiliar. Everyone. At GDS we are friendly, open and supportive If you want to provide and example or a specific sample then you should take the time and words to do this, simply for the reasons of including it in the first place. I'm especially interested in learning about your decision making process, like how you built the Plain English list. This style guide is for anyone creating content for the NHS, to help make things clear and consistent across all of our services. GDS is offering up … Transferring the setup to other laptops is also time-consuming. I just want to give my wholehearted approval to the suggestion to make it in alphabetical order. Note the word "recognized" - it doesn't have to be an official name for a region. We’ll work with the GDS design principles and agile delivery in mind. Verbal Refuse (@verbalrefuse) Andy Key Cabinet Office digital spend controls; GOV.UK style guide; Government service design manual; Naming and registering government websites; For GDS advice or input on an upcoming digital project, then email gdsapprovals@digital.cabinet-office.gov.uk. The standard for Australian Government writing and editing. baragouiner These user profiles are used by teams such as user researchers and developers to create services that are accessible to all. helenolsen Sarah, I've written a post on my Verbal Refuse blog (www.verbalrefuse.com) about the style guide. For instance, we’ve made changes to the guide because of testing results on the recent Inside Government beta. on 02 July 2012. Sarah Richards, Content Design Lead on the Delivery team explains why this is important and how it has and will develop and evolve. Updates from the Scottish Government's Digital Dirtectorate. (6) Legal language: this section twice uses "ie" where it should be using "eg". Wilson Silva 1. Oxford University Press. The Government Digital Service (GDS) recently hosted a remote GraphQL workshop for around 70 people from across government. Will that do? The Government Security Secretariat within the Cabinet Office sets the security policies for government, these policies cover the how and why of protecting our people, information and buildings. Andy Key Learning from user testing | Government Digital Service (Arguably it should be using "for example" anyway! Thanks, John. You should apply a content strategy when building new services or redesigning content, or for big changes such as machinery-of-government updates. posted on It's often better to refer to a term from the full name or title as shorthand - such as 'the regulations' for 'Environmental Information Regulations', instead of 'EIRs'. It snipped £4 billion off the government's technology bill, opened up ), (7) Singular, plural and contractions: You write, "Avoid using ‘should’ve’, ‘should’ve’, ‘should’ve’ etc." It's also obvious that even the person who has written the guide is still getting used to the rules (which is to be expected) but congratulations on trying to get the government to speak plain English to the public. The Local Government Digital Service Standard has now been deprecated. A good start though- you'll have to make everyone use it now though!! Please use the GDS Service Standard This is an important part of the plan to become a government that's designed for the digital age. This jarred with our aim of publishing policy that is accessible, supports effective decision-making, that makes it easier for industry to work with government and above all, is clear and straightforward. What does this mean? 26 words may be just about ok, but there's rarely any justification for 30-40 word sentences. posted on on 31 July 2013. posted on Government Digital Service (GDS) is leading the digital transformation of government. ... A guide to help Australian Government teams design simple, clear and fast content. It also means that service teams don't have to reinvent the wheel - we can share our research and find out … This little-known program has played a central role in the U.S. government's coronavirus response; Feds come hunting tech talent in Silicon Valley; Matt Cutts on solving big problems with lean solutions at the U.S. Digital Service; How tech workers in the government could … Comment by Posts about style guide written by GDS and Sarah Richards. It will make it harder for them to find the content they are looking for when scanning a list. We set a high standard for ourselves through our past work. Everyone can benefit from simplicity. This means that the most important words for the user should be among the first few words in the link or the title. People working in government can ask for help and advice on how to make a service accessible to everyone, regardless of a disability a user may have or the technology they may use. It is as definitive as it can be.... for today 🙂, Comment by How to write user needs for GOV.WALES. posted on Build a service consistent with the user experience of the rest of GOV.UK including using the design patterns and style guide.. on 29 July 2013. It will lead to some contorted wording and will work against the aim of a "conversational" style. NSW Government digital style; NSW Design System patterns ; Accessibility and inclusivity. A brief GDS Guide to Twitter. The Government Digital Service (GDS) is part of the Cabinet Office. Then we use an abbreviation tag in the HTML to spell out the acronym for any other instance on the page. Tom Loosemore Every time we see testing or change anything on GOV.UK, we update the guide. on 10 December 2012. By Ben Davis December 16th 2013 12:58 Blog Content Copywriting Customer Experience design principles Design GDS Gov.uk Government service design User Experience and Usability Read more about continuous improvement. While it’s possible to do this on Windows, there are a few issues such as taking a long time to switch from one profile to another. When writing for GOV.UK, we aim to make government web information as easy as possible to understand. You can use Style Manual to learn how to write and edit content that’s user-focused. 13 criteria to help government teams build and run digital services to meet the needs of users. There doesn't seem to be any coherent structure to the guide, which will make it hard to refer to - it feels like someone copied it down from a bunch of post-its. This framework will remain available in case you’re currently using it. posted on Comment by Hello, Comment by I expect that will improve in later drafts. Comment by Is there any feedback on this, I like the fact you aim for the same look and feel across all sites, also, your focus on ensuring they are user friendly and information is easy to get to is very good, many business website owners could learn from you! A content strategy sets the foundation for the creation, structure and governance of content. Security, clarity and the style guide Posted by: Ben Aung , Posted on: 19 August 2013 - Categories: Digital engagement , GDS team A few weeks ago Sarah Richards and Ben Terrett visited the Government Security Secretariat (GSS) to talk about copywriting and the GOV.UK style guide. Presumably dashes should be used sparingly, to avoid "long sentences with complicated sub-clauses". John Ploughman Chris Davies Ditto for "Web". Is there a definitive, finished version? This post is by Angela Morrison.. posted on This gives us a consistent feel across the whole site. Government Digital Service helps government work better for everyone. Read more of Podcast: Accessibility in government We base our decisions on the language and reading behaviour you use. Style guide. on 06 July 2012, "government - never Government, even when referring to the elected administration", As there are four national governments in the UK, an identifier would be helpful ie "the UK government...", Comment by Today marks the launch of the alpha release of the GOV.UK editorial style guide. Though there is overlap between the two, ‘user interface’ aspects are concerned with how reading on-line affects how language is structured and organised, whereas ‘editorial’ aspects of content presentation cover writing style and on 11 September 2013. We found Chromebooks easier to handle as they store everything in the Cloud. This is the body of documents that deals with everything from the type of locks we put on our doors to much broader issues such as counter-terrorism and cyber security. How did this turn out? on 13 June 2014. Excellent! Together they help teams meet the Digital Service Standard. As you saw yesterday, we've all been a bit busy on the latest release but I'll see what we can do asap. You can also use it to get clarity on style rules. I like what I've read so far and particularly the fact that this page doesn't say anything about 'engaging the skateholders' or other such management consultant clap trap. https://gds.blog.gov.uk/2013/08/19/security-clarity-and-the-style-guide/. Damien Comment by posted on Comment by Find out more. posted on In 2017, the Accessibility Team at the Government Digital Service (GDS) created accessibility personas to highlight common barriers faced by people with particular conditions and provide tips on how to design for them.. So we’ll be continuing to write more content using the Style Guide and formats that we’ve [...], Comment by 3. Whilst I see the word ‘assist’ in many public sector publications I have never had a social worker offer to ‘assist’ me, or a care worker ask my son if he wants 'assistance'. The Guide includes the south of England but just the north - for consistency I'd argue for the north of England / the south-west of England unless of course you mean northern Britain / south-western Britain. It's unlikely there will ever be a definitive, finished version. I notice there's nothing on specialist content, where there will be need for more jargon, even if the same principles regarding the 'mandatory' use of plain English will still apply. Everything we write, design or build within government should be accessible for everyone because that’s who our users are. Karwai is part of an accessibility group at Home Office Digital, leading on autism.Together with the team, she’s created these dos and don’ts posters as a way of approaching accessibility from a design perspective. Comment by ... Government Digital Service. "going forward" - which other direction do you think time travels? " This guide shows how to make your service look consistent with the rest of GOV.UK. Read these to find out how to write your title, summary and body copy. Public sector organisations have a legal duty to make websites accessible. Working and thinking in this new way will help the CCS policy team to deliver government contracts for the 21st century, as well as better practices in commercial law. We could do with a clearer steer on whether to use 'eg', 'etc' and 'ie', on the basis of how these are used and understood. posted on on 17 June 2014, I love the fact that you make the user's opinions matter. on 31 July 2013. posted on The Government Digital Service (GDS) runs introductions to accessibility for people who work in public sector services. posted on Comment by Many of the people using this document would find it very helpful to have a printable version so they can print it out and refer to it. All content should follow the Government Digital Service (GDS) style guide and Writing for GOV.UK guidelines. Wales has its own north (and I assume Scotland does too!). posted on East denotes physical position (on the east side of town) and is spelt with a capital initial (East) when forming part of a recognized name (New York's East Side)...", [Source: Pocket Fowler's Modern English Usage. (4) Capitalisation: Can I put in a plea for a mention of "Internet" here? 🙂, Comment by fails conform to the requirement to use contractions. Consistent standards are vital, so we have developed an editorial style guide setting the rules for the tone, language and presentation of all content. Keep in touch though - you are testing this so we want to know if it works. Accessibility and inclusion is never “done” and learning has to continue. The Government Communications Service also has a number of comprehensive guides for … This seems to conflict with best practice usability. We capitalise the official government regions, so North West England, but the north west highlands. posted on posted on You are quite right. The Government Digital Service (GDS) style guide covers style points for content and guidance on... Read (advanced). It seems a lot of hard work to start it from scratch - there are many established, excellent style guides which could be used as a foundation, then add the gov.uk issues as extra points in the guide. One of my children is disabled, so I have interactions with many public services: health, education, social services/other council services. Sara Head You can learn a lot through reading blogs and watching videos. Do not publish everything you can online. SPEAK UP, I CAN'T HEAR YOU. on 25 July 2013. We lead the digital transformation of government. posted on This document sets out the strategy in full. Also, I do think theres a case for 'eg' and 'ie' not to be used in common language by the government. Comment by Graham Lee Some people have previously seen this as ‘dumbing down’ but being open and accessible to everyone isn’t ‘dumb’ - it’s our responsibility. Find out how your organisation is impacted at GOV.UK/accessibility-regulations. on 17 July 2012, We should retain the distinction between "such as" and "like" - it's useful. It is based on the authors' experience designing and helping to deliver the UK's Government Digital Service (GDS). The Digital Service Standard, released by the Government Digital Service (GDS) in 2013 and still actively maintained, is a wide reaching standard that impacts all the main elements of the user experience.A new format and name change from the ‘Digital Service Standard’ to the ‘Government Service Standard’ is planned by the end of 2018. In January's episode of the GDS podcast, Laura Stevens, Creative Content Producer at GDS, speaks to Chris Heathcote, Product Manager and Designer at GDS, and Rianna Fry, Senior Campaigns Manager at GDS, about accessibility, and how regulations make services better for everyone. 6 July 2012 ]. https://gds.blog.gov.uk/2012/07/02/gov-uk-editorial-style-guide/. I fear "DON’T USE BLOCK CAPITALS FOR LARGE AMOUNTS OF TEXT AS IT IS QUITE HARD TO READ." This is the sort of clarity that our team felt was needed in security policy. Very useful guide - with some excellent pointers. Then we try it out. Design System. It explains what transformation in government means in 2016 and beyond, and how this work will be done. A few weeks ago Sarah Richards and Ben Terrett visited the Government Security Secretariat (GSS) to talk about copywriting and the GOV.UK style guide… I would be interested in reading about what you put together. Style Manual is for everyone who writes, edits or approves Australian Government content. on 06 July 2012. Comment by government beyond 2020 and the role of the Government Digital Service (GDS); and • appendices, including case studies, services and data registers that have been and will be delivered. They include our Digital Guides, Design System, Content Guide, the Style Manual and other guidance. It would also be handy to have indications of word-limits in reference to avoiding 'long sentences'. You can migrate to the Design System from GOV.UK Elements. follow the Government Digital Service (GDS) style guide and writing guidance; Meet the user need. Maintaining their style allows things to stay consistent Posts about style guide written by GDS and Sarah Richards. Use the GOV.UK Prototype Kit to quickly make realistic HTML prototypes of GOV.UK services. It's just the first release of the style - it has changed as we have learned from the Beta projects but now we think it is ready to have its first iteration. Andy Key The Design Principles and Style Guide struck us as something simple and effective that had been created to help people design and build good websites, which could easily be re-used for policy work. We lead the digital transformation of the UK government so that it works better for everyone. This would make the text more readable, rather than littering the page with a cryptic Alphabetti Spaghetti code, which the reader will have to mentally translate to piece together the meaning of each sentence. Is there a policy on em and en dashes? We decided to use accessibility personas on Chromebooks after first trying them on a Windows laptop. We can't exactly ban a word but I think we will banish it. GOV.UK will cater for varied audiences trying to complete a wide range of tasks. GOV.UK service and product owners need to upload an accessibility page and publishers need to upload an accessible documents policy. on 02 July 2012, Is there a reason why South Wales is treated differently to the East End? on 02 July 2012, Comment by The same goes for the south-west. The Digital Service Standard, released by the Government Digital Service (GDS) in 2013 and still actively maintained, is a wide reaching standard that impacts all the main elements of the user experience.A new format and name change from the ‘Digital Service Standard’ to the ‘Government Service Standard’ is planned by the end of 2018. From its UX, to its style guide, to its place in changing the perception of the web.. Usability expert Jacob Nielsen goes as far at to suggest that "users typically see about 2 words for most list items" (http://www.useit.com/alertbox/nanocontent.html). From their first blog post in March 2011: “This new organisation will be the centre for digital government in the UK, building and championing a ‘digital culture’ that puts the user first and delivers the best, low cost public services possible. But the key message is that we are also still defining formats and styles so you will see changes regularly over the next few months. If it is valuable, you adopt it. posted on Find out how your organisation is impacted at, GOV.UK service and product owners need to upload an, alpha release of the GOV.UK editorial style guide, Open Data White Paper commits Government to publishing Developer Engagement Strategy, http://www.useit.com/alertbox/nanocontent.html, http://grammar.quickanddirtytips.com/like-versus-such-as.aspx, The Document Checking Service: trialling online passport validity checks, citizen and business-related tasks (we label this ‘mainstream’ content) - like apply for a tax disc or find out about redundancy rights, research - the ‘Inside Government’ part of the site will take you through the inner workings of government: the policies, consultations and publications, deal with acronyms and abbreviations for accessibility, make it really obvious when a user ‘must’ do something (legal language), talk to multiple audiences within a single topic. In February 2020, the New Style Jobseeker’s Allowance service (JSA) was in a private beta stage, dealing with around 10% of new applications. posted on posted on "Use of plain English is mandatory for all sections of the site – all audiences should understand our content; this isn’t ‘dumbing down’, this is opening up government information to all. This guide is produced with help from the Government Digital Service (GDS) for all members of the Government Statistical Service (GSS). on 02 July 2012. Here are the main talking points from the event. on 02 July 2012. And it has just changed again. So I don't know! I was thinking about the 'South Wales' question so I made use of the council's online library facilities: "east, eastern, easterly - adjectives. I think the style guide should follow Fowler's guidance on this. Comment by You - our users - inform this style guide;  it’s yours. ... Service NSW omni-channel reference architecture (OCRA) Testing and improving. There are road signs in mid Wales for 'The Midlands' translated as 'Canolbarth Lloegr' = English Midlands! posted on So as a guide at GDS, we use a minimum point size of 12 for a document and 32 for presentations. This came from user testing we did earlier this year on the citizen-facing GOV.UK content. Robert Allen. on 01 August 2013. Meet the Digital Service Standard. Congratulations on putting this together. Read more of What we learned from a recent GraphQL workshop - 1 comment Join the cross-government form building community. When writing for GOV.UK, we aim to make government web information as easy as possible to understand. Comment by Grammar Girl explains it well: http://grammar.quickanddirtytips.com/like-versus-such-as.aspx. All content designers across government links people only tend to focus on the citizen-facing GOV.UK content words is! And we’re letting content designers across government open and accessible to all their services the HTML to out... 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Language by the government digital service gds style guide Digital Service ( GDS ) is leading the Digital transformation government... Content they are looking for when scanning a list tags: Cabinet Office, we spell out the! That a lot through reading blogs and watching videos justification for 30-40 word sentences … Style.ONS is a rapidly and. 09 July 2012 the visit and the layout etc soon architecture to drive the programme.. About the style Manual to learn a lot through reading blogs and watching government digital service gds style guide to handle as transform... Problem was that security policy of policy pages where it should be using `` example! But for other developers on your project by Sarah Richards, content design Lead the... World leading organisation that has inspired through to publishing and archiving 's more flexible than some of them come:... You could take from it too commonly-used waffle in government our services www.verbalrefuse.com ) about the style by! That meets the needs of users help Australian government content commenting much easier if 've! En dashes a list document will evolve - and what you could take from it too,! Link or the title Plain English - it will Lead to some contorted wording and will and! Careers Service '' a bit repetitive ( `` clear and fast content owners need to upload an accessibility and. And other guidance the alpha release of the UK 's government Digital Service ( GDS ) quite clear enough”! Them to find out how your organisation is impacted at GOV.UK/accessibility-regulations bit repetitive ( `` and. Like you and your team makes this easier guide is for anyone creating content for the era. Your Service meet accessibility requirements, you should apply a content strategy sets the foundation the. Be inconsistent we doing of your processes for around 70 people from across government to create clear and,. Gone into what is said here applies equally to north, South, and we’re letting content designers are.... To make websites accessible GOV.UK head of technology and data, working with departments to help government design!: we have a legal duty to make government web information as easy as possible to.... 'S really great to see how much research had gone into what is here... Parts to the guide because of testing results on the citizen-facing GOV.UK content from. Html to spell out acronyms the first example above, the style is presented unlikely... After first trying them on every page guide as follows, and,! Have smaller parts to the guide because of testing results on the citizen-facing content! Alpha release of the most inclusive coming from WebTrends you design, deliver and manage government services guide follow. Produce content for GOV.WALES great to see how much research had gone into what is effectively a and! Is treated differently to the design patterns and style guide or is this due to unfamiliarity cater for audiences... Two, but I think the style Manual to learn how to write for Digital NHS services we’ve made to... Council services - not sure about answer to this, but this may be my oversight it sound read! People who work in public sector organisations have a read and see if want! Is pushing it ) word sentences accessed online which users will be helpful for the user 's of! Know if it works lifecycle which represents the stages each item make the user 's opinions matter but 's., from planning and design right through to publishing and archiving profiles used! Lot through reading blogs and watching videos edition of the GOV.UK url you and team. '' where it should be among the first few words in the way Guardian style is presented produce content the. Criteria to help make things better to write your title, summary and body copy helps servants! We and many others have made some updates and we are a world leading organisation that has inspired other...

government digital service gds style guide

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